One season in three minutes for WGN America. Blue Man Group banners and concepts. And Digital Archaeology at Internet Week, in partnership with Google. Here’s some work I’ve had a lot of fun with.
For WGN America, we developed a primarily social strategy around the concept of the “superfan.” One of our first projects was “one season in three minutes” for How I Met Your Mother. Watch it on YouTube.
In partnership with Google, the Digital Archaeology exhibit during Internet Week 2011 took visitors through “vintage” websites and the devices that were used to access them. I was the chief copywriter on the project.
Unfortunately, I didn’t have the foresight to capture the materials at the time. But you can read more about the project here and here — and read the copy that was on display in this Google Doc.
Blue Man Group enlisted Story to develop banner ads. Our concept: a location-specific campaign running on local and travel websites promising the energy of a performance that matched the energy of each city.